Monthly Archives: December 2012

How will you attract your buyers?

A blog about social media and Santa Claus got me thinking about how to attract a buyer. For this company, which helps companies increase visibility on the web—and is aimed at creative Chief Marketing Officers—it’s a great angle. But it … Continue reading

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Activate your pipeline

Sometimes all it takes to activate a sales pipeline is to help your sales organization make the case for your company and for your product. Simple right? Not always. To drive measurable sales, you need the right set of tools … Continue reading

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